Your last bottleneck.
Custom quoting software for businesses that build, install, or make to order.
Sound familiar?
Three problems Bottleneck kills.
You spend evenings writing quotes instead of building
Quoting should take five minutes. It takes an hour. You end up doing it on weekends or after dinner, instead of building the thing someone already bought.
Half your quotes never convert
You spend hours on tyre-kickers and one-job wonders. The real customers are waiting while you price-check someone who was never buying.
Customers don't know what to ask for
They say "I want a red canopy." You spend half the call just working out what they actually need before you can start pricing.
Three steps. Your customers quote themselves.
We set it up with you
You tell us your products, options, and pricing rules. We build the configurator. You approve it before it goes live. Typically up and running within a week.
Your customer configures
They answer a few questions about their job, see a live price, and submit a quote request. No phone call needed.
You take it from there
The email arrives with the full cost breakdown. Every option, every line item. For simple jobs, send the invoice straight away. For bigger ones, call them back with everything already in hand. Many customers still want to talk to a human before a big purchase. You just don't start the conversation from zero.
Your customers have three tabs open.
Two say "call us" or hide behind a contact form. Neither helps a customer who doesn't know exactly what to ask for. The third shows them the options, builds their quote live, and submits in 90 seconds.
Guess who gets the job.
Transparent pricing builds trust. Same price for everyone. No favouritism, no mates rates, no gut-feel numbers on busy days. Customers who would have bounced at a contact form convert instead. The ones who submit have already done half your spec work.
More leads. Better leads. Fewer phone calls.
Everything you need out of the box.
Every Bottleneck install comes with the lot. One monthly fee covers everything below.
Live configurator
Your customers pick dimensions, options, and finishes. The price updates as they go. Works on every device.
Quote cart
Customers can add multiple products to a single enquiry. Trade customers ordering more than one thing don't have to submit twice.
Quote notifications
Every submission lands in your inbox as a complete spec sheet. Customer details, every option chosen, every price line. Ready to quote formally.
Pricing portal
Change prices, lead times, or option costs yourself. No developer ticket, no wait time. You manage your own rates.
What your customers will see.
Try a live Bottleneck configurator. It's a pizza shop. We know you don't sell pizza. Neither do we. But you configure pizza the same way your customers will configure whatever you actually make.
One price per client.
One monthly fee. No per-seat fees. No per-quote fees. No surprises.
Monthly pricing is indicative. Confirmed at signup once we've scoped your products.
- Unlimited configurable products
- Integrations with your systems
- Priority support
Every plan:unlimited standard products • quote cart • quote notifications • your own subdomain or custom domain • cancel anytime
Answers before you ask.
If your question isn't covered, email tim@bottleneck.au and I'll get back to you.
How long until I'm live?
For one or two products, usually within a week once we have your options and pricing rules. More products and more complex pricing logic take longer. We tell you upfront in the scoping call.
Is this a fit for my business?
Yes, if your pricing follows formulas or rules. Bottleneck works for canopies, sheds, balustrades, kitchens, solar installs, signage, trailers, and most trades where every quote is different but the logic is repeatable. Length × width × $X per sqm fits. "Over 1800mm, switch to four sheets" fits. What it doesn't handle is pricing that's genuinely "it depends, I need to look at every job" with no repeatable rules. The first onboarding call tells you either way. If it's not a fit, we'll say so.
Is there a setup fee?
Yes. There's a one-off setup fee to build your products and pricing rules into the platform. It starts at $500 for a single simple product and scales with the number of products and how complex the pricing logic is. We scope it upfront and confirm in writing before any work starts. No hourly billing, no surprises.
Does it replace my website?
No. You choose: a Bottleneck subdomain (yourcompany.bottleneck.au) or your own custom domain (quotes.yourcompany.com.au). You can also embed the configurator inside your existing website. Your main site keeps doing what it does today.
Can I change prices myself without calling you?
Yes. Every price and option is editable in a simple admin panel. You don't need a developer to change a powder coat surcharge or add a new drawer size. Structural changes (new product, new field type) we handle for you.
What if I cancel?
Cancel anytime. Quoting continues to the end of your billing month. No lock-in, no cancellation fee. We'll export your customer data to you if you want it.
What if a customer wants something the configurator doesn't cover?
They submit a custom request through the platform. Photos, sketches, measurements, and a description all come through in one email. You quote it manually and get back to them. The configurator handles the jobs that are pattern-matched. The rest still come in as clean enquiries instead of random phone calls.
How do I get paid?
Bottleneck doesn't handle payment. You send your formal quote and invoice the way you do today. We kill the quoting admin, not the finance side. Your Xero, MYOB, or however you invoice stays as is.
My products are too expensive for customers to buy online. Is this still useful?
Yes. For high-ticket items like pools, large sheds, or complex installations, Bottleneck works as a rich lead qualifier. Customers configure what they want, you get the full spec (dimensions, materials, budget, timeline, contact details) before you ring them back. The sales call is still yours. You just start with everything you need instead of a vague "interested in a quote."